And now the publicity starts…
At the same time as I started writing this book two years ago, I started marketing my book. And even though I did a lot of research into the publishing world to understand what I was getting into…it didn’t prepare me for what I was getting into.
I have found out that writing and editing the book although arduous and very work intensive is about 25% of the process. Getting my book in front of the masses is about 75% of the work.
Granted I am a first time author and with this book came a litany of “first times”. The next time I go through this process–I sincerely hope–it won’t be as much work; or as much of a need to prove myself to the world and its critics.
The good news is I have an undergraduate degree in business. I spent ten years working in marketing and promotions. So the last six to eight months of complete and utter marketing have been like coming home to an old friend. I now sympathize with my other author friends who have written very good books and struggle with how to get people to buy their book. It’s not easy.
Happily reporters, radio shows and TV shows are calling asking for interviews. It still seems surreal. Me and my little theory on why women don’t enjoy sex and what they need to do about it, have been waiting in the shadows for three (or more) years.
And now, what I believe about the average female’s sexuality is about to be scrutinized by the world. I can’t tell you how nerve wracking it is. Makes me appreciate why the good-old authors of the past took up drinking.
Yet, I know what I’m saying in my book is what is true for the average gal. I’ve put my theory in front of too many women in seminars and have seen from their reaction that I speak their behind-closed-doors-sexual-secret. What remains to be seen is whether everyone else who hasn’t been to my seminars is ready to take on my idea. Only time will tell.
It is show time. Wish me and my theory luck.